5 Businesses That Can Benefit From Leaderboards
A growing trend among small businesses and franchises is the sales leaderboard. This employee incentive mechanism brings a little gamification theory into the workplace. There are many examples of businesses that could benefit from employee leaderboards.
Below are five such examples — some which might surprise you!
1. Clothing Stores
A clothing store can be a big success or fail, and it all comes down to who is on your team. Some employees will do the bare minimum, while others will work with potential customers to fulfill their needs. That extra initiative often goes unnoticed.
If you own a clothing store, a sales leaderboard will help you become more aware of your top staff. There’s a big difference when sales suddenly go up 15 percent in the first week. Remember, clothing stores typically don’t pay commission — but employees can drastically influence sales.
2. Grocery Stores
A busy grocery store suffers when a cashier decides to work at a slower pace. After a handful of slow cashiers are on board, the company suddenly needs to hire more staff to keep up with the customer demand. It is unfortunate and unnecessary.
An employee leaderboard can work well for a team of cashiers. You can shift the focus to be on the person’s average cashout time. Use whatever metrics you need, but focus on rewarding the specific good working behavior you want to see more.
3. Call Centers
Call centers already give out prizes to top-performing staff on a regular basis. Imagine having a scoreboard that tracks the sales performance of each employee in real time.
You could have daily, weekly or monthly leaderboards. There could also be different teams, so you compete as a group and have coworkers there to egg you on.
4. Oil Change Place
Oil change companies see a mixture of motivated and unmotivated workers. Often, the turnover in this line of business is higher than you’d expect. The upsells are a big part of the shop’s bottom line, though.
Why not utilize an employee sales leaderboard? These workers are typically on commission for any upsold products anyway. The graphical presentation will keep the team pushing through the week — instead of getting bent out of shape anytime a sale attempt fails.
5. Hair Salon
A salon’s profit margins are dependent on the average time per cut of each employee on the team. You can control workflows, such as by making rules on who takes the next walk-in client. But the only way to see improvement is to create incentive that’s based on better performance. You could award for average cut time, referrals, product upsells and more.